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Beerfest Asia 2015 announces three WA acts to showcase in Singapore

8 Jun

For the second year running, three WA acts have been selected to take to the stages at Timbre Group’s signature event Beerfest Asia 2015 in Singapore, as part of the Singapore WA Music Exchange (SWAM) initiative. The four-day festival attracts over 30,000 punters, with WA acts The China Blue Experiment, Foreign Architects and Jake & The Cowboys now announced to showcase their wares on the international stages.

The bands were selected out of a huge list of WA applicants by a panel of representatives from Timbre Music and The Music Society Singapore (SGMuso). An initiative created by WAM and Timbre Music, and supported by the Government of Western Australia’s Department of Culture & the Arts, this announcement signals the continued importance of SWAM in promoting WA acts in Asia’s rapidly growing music markets.

WAM’s Chief Executive Officer Mike Harris commented, “It’s fantastic to see the next three bands heading over to perform at Beerfest in Singapore. Over the past two years that SWAM has been a focus, 13 bands have performed at either Beerfest or Music Matters Live, exposing them to the Asian market and the vast potential that represents. I am sure their performances will be well received by both local fans as well as the music industry and media personnel who will be present.”

The three lucky WA acts will perform multiple sets at Timbre Group’s flagship festival, held in Singapore Thursday 25 til Sunday 28 June 2015. In addition, they will play another showcase at one of Timbre Group’s live music venues, Timbre @ The Substation, on June 28. The opportunities also allow the bands to get to know key players in the Singaporean music market.

Timbre Group’s Co-Founder & Chief Creative Director Danny Loong commented, “SWAM has left a deep and lasting impressions on musicians and audiences on both sides. We had more bands sign up for the second edition, who are eager for the chance to travel, perform, network and grow each other’s audiences and for better export opportunities. The Singapore bands/artists playing at WAM Festival last year – iNCH, The Pinholes and Villes – benefited from their experience and have expanded their opportunities through the program. We are certainly looking forward to hosting the selected WA bands/artists at our biggest event of the year, Beerfest Asia, and this year we added another showcase at our live music venue, Timbre @ The Substation. This is indeed a triple win situation where the bands/artists, audience and two music scenes/industry all benefit, and we look forward to continue the good work with WAM for the next chapter.

WAM’s Chief Executive Officer Mike Harris added, “It’s fantastic to see the next three bands heading over to perform at Beerfest in Singapore. Over the past two years that SWAM has been a focus, 13 bands have performed at either Beerfest or Music Matters Live, exposing them to the Asian market and the vast potential that represents. I am sure their performances will be well received by both local fans as well as the music industry and media personnel who will be present.”

 

SELECTED BIOS IN BRIEF:

THE CHINA BLUE EXPERIMENT: A blues/pop act with wide-reaching influences and eclectic styles, the band has been touring off the back of their second EP Insomnia to wide acclaim. The band has performed live on radio all around WA and was recently showcased at Kalgoorlie’s Sunset At The Soundshell to over 5,000 people. The boys were finalists in the Inaugural Winter Blue Challenge and are busy writing their next record in preparation for a national tour.

FOREIGN ARCHITECTS: Foreign Architects have had airplay on 96FM & Mix 94.5, and after a ‘video clip off’ their debut EP Jane featured on RAGE. They played halftime at a Perth Glory game to an audience of 11,000. Made up of just Matt Burke and his drummer cousin, Andrew Barnett, Foreign Architects have a uniquely powerful rock sound, defying the fact there’s only two members.

JAKE & THE COWBOYS: Previous Indigenous category winners of WAM Song Of The Year, JATC have supported acts such as Eskimo Joe and Dan Sultan. They’ve featured on the Music Feedback and Kiss MY WAMi CDs with their track Born On The River. They have performed at Nannup Music Festival, State Of The Art, One Movement, WAMi Festival, Australasian World Music Expo 2011, BIGSOUND and the Queen’s Aussie BBQ event (to over 100,000!).

More info on Beerfest.

More info on S.W.A.M.

Government of Western Australia Department of Culture and The Arts Australian Government

WAM is supported by the State Government through the Department of Culture and the Arts, and is assisted by the Australian Government through the Australia Council, its arts funding and advisory body.